Tag Archives: holograph

Technology

Holography bringing life to packaging

10 Feb 2014

Ian Lancaster, IHMA

Holography plays an important role in packaging as manufacturers face the challenge of capturing customer attention by giving products a highly distinctive decorative edge over competitors. Ian Lancaster, pharmacy general secretary of the International Hologram Manufacturers Association highlights some of the latest award winning industry developments that can give packaging producers an edge.
 
Continuing advances [...]